Top 10 Highest Paying Affiliate Marketing Programmes in Malaysia

Affiliate marketing has emerged as a thriving digital marketing strategy in Malaysia, offering individuals and businesses the chance to earn substantial commissions by promoting products and services. As the online landscape continues to expand, affiliate marketing has become a lucrative avenue for those looking to monetise their online presence. In this comprehensive guide, we will delve into the top 10 highest-paying affiliate marketing programmes in Malaysia. From e-commerce giants to niche-specific brands, these programmes offer enticing opportunities for affiliate marketers to tap into.

What is Affiliate Marketing?

Affiliate marketing is a performance-based marketing strategy where individuals (affiliates) promote products or services on behalf of companies (merchants). Affiliates earn commissions for every sale, click, or action generated through their marketing efforts. This model has gained immense popularity due to its cost-effective nature and the potential for affiliates to earn passive income.

The Thriving Affiliate Marketing Scene in Malaysia

Malaysia has witnessed a significant rise in affiliate marketing over the past few years. The country’s burgeoning e-commerce sector, coupled with a growing digital audience, has created a conducive environment for affiliate marketers. According to recent statistics, the affiliate marketing industry in Malaysia is expected to continue its upward trajectory.

Criteria for Selecting the Top 10 Affiliate Marketing Programmes

Selecting the top 10 affiliate marketing programmes in Malaysia required a rigorous evaluation process. The following criteria were used to determine their inclusion:

  • Commission Structure: The percentage of commission offered to affiliates.
  • Audience Reach: The size and relevance of the target audience.
  • Marketing Support: Availability of marketing materials, tools, and support.
  • Brand Reputation: The trustworthiness and recognition of the brand.
  • Industry Niche: Diversity in niche industries represented.

Now, let’s delve into the top 10 affiliate marketing programmes in Malaysia, each offering unique advantages and opportunities.

1. BK8: A Casino Affiliate Programme

BK8 is a prominent player in the casino affiliate marketing arena in Malaysia. With a strong brand presence and a wide range of casino games, it attracts affiliates looking to tap into the lucrative online gambling market. Affiliates have the chance to promote a brand that is known for its entertainment value and rewards.


  • Lucrative Commissions: BK8 offers competitive commissions, ensuring affiliates can earn substantial income.
  • Diverse Marketing Materials: Affiliates have access to a variety of marketing materials, including banners, links, and landing pages.
  • Strong Brand Presence: BK8’s reputation as a trusted online casino brand enhances the affiliate’s marketing efforts.


  • Regulatory Challenges: The online gambling industry in Malaysia is subject to regulations, which can pose challenges for affiliates.
  • Limited Market Audience: The target audience for casino affiliates may be narrower compared to other niches.

2. Shopee: Elevating E-Commerce Affiliation

Shopee, one of Southeast Asia’s largest e-commerce platforms, offers a robust affiliate marketing programme. With a diverse product range and high conversion rates, Shopee provides affiliates with ample opportunities to earn commissions by promoting a wide array of products.


  • High Conversion Rates: Shopee’s user-friendly platform and competitive prices result in high conversion rates for affiliates.
  • Wide Product Range: Affiliates can promote products across various categories, catering to a broad audience.
  • Marketing Support: Shopee provides affiliates with marketing materials and tools to enhance their promotional efforts.


  • Competitive Market: The e-commerce landscape is highly competitive, requiring affiliates to employ effective marketing strategies.
  • Seasonal Variations: Earnings may fluctuate seasonally, impacting an affiliate’s income.

3. Watsons: Health and Beauty Affiliation

Watsons, a well-known name in the health and beauty industry, offers an enticing affiliate programme for those passionate about cosmetics and wellness products. Affiliates can promote a trusted brand with a constant demand for health and beauty items.


  • Trusted Brand: Watsons’ strong reputation in the health and beauty sector enhances the credibility of affiliates.
  • Attractive Commissions: Affiliates can earn appealing commissions for promoting popular products.
  • Constant Demand: Health and beauty products enjoy year-round demand, providing consistent earning potential.


  • Niche Audience: The target audience for health and beauty products can be relatively niche compared to broader markets.
  • Competitive Space: The beauty industry features numerous competitors, necessitating effective marketing strategies.

4. Involve Asia: A Versatile Affiliate Network

Involve Asia is a versatile affiliate network that offers a wide range of affiliate programmes across various industries. Affiliates benefit from a vast network, real-time analytics, and reliable payments.


  • Vast Affiliate Network: Involve Asia provides access to a diverse portfolio of affiliate programmes, catering to different niches.
  • Real-time Analytics: Affiliates can track their performance in real-time, making data-driven decisions.
  • Reliable Payments: Involve Asia ensures timely and secure payments to affiliates, promoting trust.


  • Intensive Competition: The diversity of affiliate programmes can lead to intense competition in certain niches.
  • Learning Curve: Navigating a wide array of programmes may require affiliates to invest time in learning about each niche.

5. Lazada: The E-Commerce Giant

Lazada, often referred to as the Amazon of Southeast Asia, boasts an extensive affiliate marketing programme. Affiliates have the opportunity to promote a wide range of products and enjoy the benefits of a highly recognised e-commerce brand.


  • High Earnings Potential: Lazada offers competitive commissions, and the platform’s high conversion rates can result in substantial earnings for affiliates.
  • Widely Recognised Brand: Affiliates can leverage Lazada’s strong brand reputation to gain trust with their audience.
  • User-Friendly Platform: Lazada’s user-friendly interface and mobile app make it easy for customers to shop, enhancing affiliates’ chances of earning commissions.


  • Intense Competition: The e-commerce industry is fiercely competitive, requiring affiliates to employ effective marketing strategies to stand out.
  • Seasonal Trends: Earnings may fluctuate with seasonal shopping trends, impacting an affiliate’s income.

6. Zalora: Fashionable Affiliation

Zalora is a fashion-focused affiliate marketing programme that appeals to affiliates targeting fashion enthusiasts. Affiliates can promote a wide array of clothing, footwear, and accessories from well-known brands.


  • Fashion Enthusiast Audience: Zalora’s target audience includes fashion-conscious individuals, providing affiliates with a dedicated niche.
  • Competitive Commissions: Affiliates can earn attractive commissions for promoting fashion products.
  • Frequent Promotions: Zalora regularly offers promotions and discounts, creating opportunities for affiliates to boost conversions.


  • Seasonal Sales Variability: The fashion industry experiences seasonal sales fluctuations, affecting an affiliate’s income.
  • Fashion Market Competition: The fashion niche is highly competitive, necessitating creative marketing strategies.

7. JD Sports: Sporting Excellence in Affiliation

JD Sports offers a specialised affiliate programme for those interested in the sporting goods industry. Affiliates can promote sports apparel, footwear, and equipment to a target audience passionate about sports and fitness.


  • Sports Enthusiast Audience: JD Sports caters to a dedicated sports and fitness audience, making it an ideal choice for affiliates with a passion for sports.
  • High-quality Products: Affiliates can promote well-known brands and high-quality sports products.
  • Attractive Commissions: Competitive commissions make JD Sports an appealing choice for affiliates.


  • Competitive Sporting Market: The sporting goods industry is highly competitive, requiring affiliates to differentiate their marketing efforts.
  • Seasonal Trends: Earnings may vary based on seasonal sporting events and trends.

8. Klook: Exploring Travel Affiliation

Klook offers an exciting affiliate marketing opportunity for affiliates interested in the travel industry. Affiliates can promote tours, activities, and travel experiences to an audience seeking adventure and exploration.


  • Travel Enthusiast Audience: Klook’s target audience consists of travel enthusiasts eager to explore new destinations.
  • Unique Affiliate Opportunities: Affiliates can promote one-of-a-kind travel experiences, making their marketing efforts stand out.
  • Global Reach: Klook’s platform spans multiple countries, allowing affiliates to tap into a global audience.


  • Travel Industry Volatility: The travel industry can be volatile, influenced by factors such as global events and travel restrictions.
  • Seasonal Fluctuations: Earnings may fluctuate based on travel seasons and trends.

9. Airbnb: Embracing the Hospitality Niche

Airbnb, a leader in the hospitality industry, offers an affiliate programme that caters to affiliates interested in travel accommodations. Affiliates can promote unique lodging options to travellers seeking memorable experiences.


  • Growing Hospitality Market: The hospitality industry continues to grow, providing affiliates with opportunities to earn commissions.
  • Earnings Potential: Airbnb’s affiliate programme offers attractive commissions for successful referrals.
  • Worldwide Presence: Airbnb’s lodging options span the globe, allowing affiliates to target a broad audience.


  • Local Regulations: Affiliates need to be aware of local regulations and restrictions related to short-term rentals.
  • Property Management: Managing and maintaining properties can be demanding for some affiliates.

10. Sephora: Beauty and Cosmetics Affiliation

Sephora’s affiliate programme focuses on beauty and cosmetics, appealing to affiliates interested in this thriving industry. Affiliates can promote a wide range of beauty products and fragrances.


  • Beauty Enthusiast Audience: Sephora attracts beauty enthusiasts, offering affiliates a dedicated niche audience.
  • Premium Product Range: Affiliates can promote high-quality beauty products from renowned brands.
  • Marketing Support: Sephora provides affiliates with marketing materials and support.


  • Competitive Beauty Market: The beauty industry is highly competitive, requiring affiliates to employ effective marketing strategies.
  • Seasonal Trends: Earnings may vary based on beauty trends and seasonal promotions.


In conclusion, affiliate marketing in Malaysia offers a wealth of opportunities for individuals and businesses seeking to monetise their online presence. The top 10 highest-paying affiliate marketing programmes listed in this guide cater to various niches and provide attractive commissions, making them worth exploring for aspiring affiliate marketers. With the right strategies and dedication, affiliate marketing can be a rewarding path towards financial independence.

Frequently Asked Questions (FAQs)

How do I get started with affiliate marketing in Malaysia?

To start affiliate marketing in Malaysia, choose a niche you’re passionate about, sign up for affiliate programmes, and create content to promote products or services. Focus on providing value to your audience.

How much can I earn as an affiliate marketer in Malaysia?

Earnings in affiliate marketing vary widely. It depends on your niche, the affiliate programme, your marketing efforts, and the size of your audience. Some affiliates earn a modest income, while others make substantial profits.

Are there any legal regulations for affiliate marketing in Malaysia?

While there are no specific regulations for affiliate marketing, you should adhere to Malaysia’s consumer protection laws and comply with affiliate programme terms and conditions.

Do I need a website to be an affiliate marketer?

Having a website is beneficial but not mandatory. You can use social media, blogs, YouTube, or other online platforms to promote affiliate products.

What is the best niche for affiliate marketing in Malaysia?

The best niche depends on your interests, audience, and competition. Popular niches in Malaysia include fashion, beauty, electronics, and finance. Research and choose a niche that aligns with your expertise and target audience.